The Sunday Times Style – August 2, 2026

Summary
"How Summer 2026 Are You?" challenges readers on the cover of The Sunday Times Style August 2 2026, a question answered across 7 fashion trends, a tinned-cocktail roster, and an egg-and-spoon race revival. The cover date 2 August 2026 positions this as the peak-summer issue: light, seasonal, and trend-driven.
The features include the 7 summer fashion trends it is hard to avoid, the "don't overthink it" T-shirt, a profile of Hayes Warner, interiors made sentimental, summer soiree etiquette, and the Barometer column tracking what is going up (intuitive wellness, the multitasking tote, hotel gossip, raw menus) and going down (the summer slump, no read receipts, massages, collagen drinks).
Content Guide
▸ Cover Story / Fashion
p. Cover · How Summer 2026 Are You?
Joe Bromley writes the cover story assessing summer's cultural touchpoints: crochet dresses, tinned cocktails, egg-and-spoon races at adult garden parties, and the return of the printed linen shirt. The article uses a scoring system — 1 point per trend adopted. Scoring 7 out of 7 qualifies as "peak summer." The egg-and-spoon race can be substituted with a sack race if you do not have a garden.
p.6 · The Seven Fashion Trends It's Hard to Avoid
A 2-page spread naming the 7 trends: crochet dresses, linen suits, raffia bags, shell jewelry, printed shirts, white jeans, and espadrilles. Each trend includes a high-street buy under 80 pounds. The crochet dress from H&M costs 49.99 pounds.
▸ Profile
p. · Everyone's Talking About — Hayes Warner
The actor stars in a new Amazon Prime series about a Gen Z detective. Warner trained with a real NYPD detective for 4 weeks to prepare. He says the hardest part was learning the police radio codes — they had to be delivered at conversational speed.
▸ Lifestyle / Interiors
p.4 · Interiors, But Make Them Sentimental
A decor feature on incorporating sentimental objects — inherited furniture, travel souvenirs, family photographs — into contemporary interiors. The article profiles a London flat where every object has a story. The key rule: 3 sentimental objects per room maximum to avoid clutter.
p. · The Do's and Don'ts for Summer's Soirees
A party-hosting guide covering guest lists, menu planning, drink ratios, and the egg-and-spoon race protocol. The recommended drink ratio is 3 drinks per guest for a 4-hour party. The egg-and-spoon race requires a level lawn; a slight slope makes the egg roll.
▸ Regulars
p. · The Barometer — Edited by Anna Silverman
Going up: INTUITIVE WELLNESS, THE MULTITASKING TOTE, HOTEL GOSSIP, RAW MENUS. Going down: THE SUMMER SLUMP, NO READ RECEIPTS, MASSAGES, COLLAGEN DRINKS. The intuitive wellness trend is defined as choosing exercise by how it feels rather than a scheduled program.
p. · One More Thing — Piaget
A luxury watch and jewelry brand feature. The highlighted piece is a Piaget Possession ring in rose gold.
p. · Style — Masthead
Editor Laura Atkinson and deputy editor Charlotte Williamson lead the editorial team. The fashion team includes 4 editors and 2 assistants.
Editor's Take
This is a deliberately light summer issue, and it commits to the brief. The 7-trend scoring gimmick is engaging — the reader can actually count their points — and the high-street prices (H&M crochet at 49.99) keep it accessible. The Hayes Warner profile is too short to generate real interest. The interiors piece on sentimental objects is the most genuinely useful article; the 3-object-per-room rule is a concrete takeaway. The egg-and-spoon race as a summer trend indicator is charming but takes up space that could have gone to a real trend analysis. Advertising is moderate; one full-page collagen drink ad conflicts with the Barometer calling collagen drinks "going down."
Strengths
• 7-trend scoring system with 49.99-pound H&M crochet dress entry point
• Interiors feature with 3-object-per-room rule for sentimental decor
• Party-hosting drink ratio: 3 drinks per guest for a 4-hour event
Weaknesses
• Hayes Warner profile is too short to be a meaningful feature
• Collagen drink full-page ad contradicts the Barometer's "going down" call
Verdict: Selective read — A fun summer browse; nothing in it demands permanent storage.
